Mark Fleischer
Mark Fleischer Son of Dave and Grandson of Max Fleischer Sleischer Studios


Mark Fleischer

Mark Fleischer is the son of Richard Fleischer and the grandson of Max Fleischer. Today Mark an entertainment executive and attorney, serves as Chairman and CEO of Fleischer Studios. Mark oversees merchandising activities, as well as development of media and other opportunities for Betty Boop and all other Fleischer characters, such as Bimbo, Grampy, Baby Boop & Pudgy. He is known as BoopPrezSays on Twitter and continues to support Betty to this day. Max's granddaughter, Ginny Mahoney also serves on the board of directors and has done so since 1972, Fleischer Studios has worked closely with King Features Syndicate, which acts as the exclusive worldwide licensing agent for Betty Boop. In 1995-1999 he worked with MGM identifying and developing sources of financing, co-production, and codistribution for individual motion pictures and slates of motion pictures, structuring and negotiating complex distribution, financing, and co-production arrangements, maintaining and administering the studio’s film and television library (the largest studio library in the world), as well as serving as the head of the entertainment legal department (in the position of Senior Vice President - Deputy General Counsel from 1995 to 1998). In 2001-2004 Mark was the president of Mainframe. Today he is president of the Fleischer Studios and he manages the licensing, brand extension, marketing, and development of media and other business opportunities in family-owned business rights assets, including those in the classic cartoon characters created by Max Fleischer, such as Betty Boop and Koko the Clown.

Betty Boop CGI (2000-2002)

In 2000-2001 a new Betty Boop TV series was going to be created in CGI by The Fleischer Studios, King Features with help from Mainframe Entertainment Inc, but plans for the feature were later scrapped. Mark Fleischer son of Richard stated the following: "As timeless as Betty Boop is, the CGI expertise of Mainframe Entertainment will help us to present Betty in new and exciting situations, making her as relevant to audiences of all ages."

Mark Fleischer on Betty Boop (2013-Present Day)

According to Mark Fleischer, there are no plans for any new Betty Boop cartoons but a Broadway musical has been in the works for several years and could open in fall 2014. In 2016 it was announced that Betty would be featured in a brand new series set for 2018. 


See Also

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